Join our Leadership Boardroom Event
Dr Gustav Gous
in collaboration with
Dennis Kriel
presents

A transformative talk on:
Relationship & Needs Based Selling Empowered by AI Automation
This presentation combines Gustav Gous's proven relationship selling methodology (featuring his 10 Laws and 5 Relationship Stages) with Dennis Kriel's AI automation expertise to solve the core challenge of scaling personal relationships in B2B sales. The unique approach shows executives how AI can amplify Gustav's "frequency selling" principle—reaching the right prospects 20 times with genuine assistance—while maintaining the human trust-building that drives executive buying decisions. Together, this creates a 10X competitive advantage by enabling salespeople to maintain 300+ meaningful relationships (vs. the traditional 50) while achieving 41% close rates and 271% ROI through AI-enhanced relationship selling.
Event information
Our Speaker
Gustav Gous & Dennis Kriel
Time & Venue
Tuesday | 5 August 2025 | 12:30
Krystal Beach Hotel between Strand and Gordons Bay

Relevant for
Entrepreneurs
How to build a new adaptive digital business with the right
strategic framework.
All Engineers
How to look at and integrate the
automation elements in the design for digital and replication benefits.
CEO's & Captains of industry
What are the best integrated strategies to embrace in this new Disruptive, Volatile, Uncertain, Complex, and Ambiguous (DVUCA) world.
CTOs
Legacy systems vs new integrated systems. How to build and renew.
Fundamental Frameworks to embrace
the digital future with AI.
Academics
A modern day case Study of systemic thinking, adaptive organisation design, and integrating fundamentals business principles with delivery frameworks and platforms.
Students
A lesson in what can be done with your talent and knowledge. What benefit do you gain from a South African environment.
Corporate Consultants
Expanding the consultancy thinking and approaches International investors: Criteria for future international cross border investments.
Government Energy Sector
Stimulating business to fulfill energy needs and stimulate growth through responsible energy projects.
HR Professionals
What is expected of the future worker and new skills integration in development paths.